A revolution in political messaging and on-the-ground tactical deployment can help Democrats win the 2022 midterms despite historic trends favoring Republicans. STRIKE PAC co-founder Dr. Rachel Bitecofer delivered that positive news during a “We’re Speaking” episode of Lincoln Project TV. 

“We can absolutely win,” Bitecofer told co-hosts Lisa Senecal and Maya May. “If we just replicate 2018, we would hold the House and the Senate. We know we can do that because we’ve already done it.”

To win, Democrats need to inspire and motivate their voters who turned out in 2018 to show up in 2022 — especially younger voters and left-leaning independents. That requires messaging that connects at the gut level, she said, making voters fearful of the consequences of a Republican takeover of the House and/or Senate.

The Republican Party today, she said, is a “hot mess” that’s toying dangerously with “budding fascism.”

Watch the full interview here.

Join us in the battle to save democracy! Learn more here about STRIKE PAC. If you can help us fight fire with fire, please consider a donation. Every dollar helps!

Democrats face historic headwinds that make 2022 a challenge, but they can win with smart strategy, STRIKE PAC co-founder Dr. Rachel Bitecofer explained in a wide-ranging interview with Salon.

“This situation is a dire emergency, a 10-alarm fire, because these elections are ultimately about whether we in America will live in a democracy post-November 2022 and the midterms if the Republicans win,” Bitecofer said. “The answer looks to be no, because when the Republicans seize power, they are going to use it to consolidate even more power.”

For Democrats, crushing losses in the 2022 midterm elections are not inevitable, said Bitecofer, a nationally recognized election analyst, political scientist and strategist. The political landscape isn’t as bleak as many analysts forecast. “The fact of the matter is that there is no place in 2022 that the Democrats don’t have the capability to still win in these elections — and that is even allowing for the Republican Party’s constraints,” Bitecofer said. “We have the voting power. We have everything that we need, except a strategy to effectively deploy it effectively and motivate people to go to the polls.”

Other key excerpts:

  • Aggressive prosecution of Jan. 6 insurrectionists would benefit Democrats. “There is a political benefit to indicting and prosecuting these criminals and having it be on the nightly news every night. … They should want voters reminded: “Hey, these people are a total chaos party. The Democrats should want to make sure the electorate is scared to death of Republicans taking control again.”
  • If Republicans seize control of the House of Representatives, they likely will install Donald Trump as speaker. The speaker does not have to be a sitting member of Congress. “I’ve always thought that Trump will ask for and receive the speaker’s gavel over Kevin McCarthy, because it’s one of the few access points for him to be back in the public spotlight. Trump being Speaker of the House is a launch pad for the 2024 nomination and the presidency.”
  • To win, Democrats must deploy strategies that make voters “feel” something. “I think what Republicans understand about power is that the base condition of human psychology is highly suggestible. Humans are naturally maximized to feel emotions, especially negative emotions such as fear and threat. If you want to maximize political power, then you manipulate those emotions.”

Join us in the battle to save democracy! Learn more here about STRIKE PAC. If you can help us fight fire with fire, please consider a donation. Every dollar helps!

Republicans can pin the inflation tail on the Democrats unless they fight back with tangible wins that help people in their everyday lives, STRIKE PAC co-founder Dr. Rachel Bitecofer explained during a panel discussion on “Stephanie Ruhle Reports” on MSNBC.

Although President Joe Biden lacks direct control of the economy, Republicans will try to “Jimmy Carter him” on inflation, she said. Democrats can deliver infrastructure and social policy changes to improve the lives of Americans, she said, but the party needs to clearly communicate those wins and remind voters that Republicans largely voted against them.

Bitecofer is a nationally recognized election analyst, political scientist and strategist.

Watch the full panel discussion here.
Join us in the battle to save democracy! Learn more here about STRIKE PAC. If you can help us fight fire with fire, please consider a donation. Every dollar helps!

House Republicans have thrown down the gauntlet, making it clear that anyone who supports any part of President Biden’s agenda will be punished, STRIKE PAC co-founder Dr. Rachel Bitecofer noted during a panel discussion on “Stephanie Ruhle Reports” on MSNBC.

Bitecofer explained: “Even an infrastructure bill, which is supposed to be the thing that the parties universally support — the one thing that no matter what else happens in Washington they can’t help but agree on — now these people are going to be targeted and stripped of committee assignments for supporting infrastructure. It’s an SOS.”

Bitecofer is recognized nationally as a leading election analyst, political scientist and strategist.

Watch the full panel discussion here.

Join us in the battle to save democracy! Learn more here about STRIKE PAC. If you can help us fight fire with fire, please consider a donation. Every dollar helps!